A simple answer: — We need another search engine? We hear that question a lot and it’s not new. It’s been asked of Google, Yahoo and of just about everyone who’s ever made a search engine since CERN and Tim Berners Lee (pre-1993). Yes, we do, is our answer. …

This is how we make it different — How Big Is Search? It seems an amazing claim, and it’s true: search is the largest market in the history of the world. Let’s look at large numbers for a moment. Any given day these days Big Search is serving up around 7.5 billion searches per day (see the current count here: https://www.internetlivestats.com/) and…

Off antidepressants for the first time in 25 years — Author’s note: I am a 30-year meditator and diagnosed as depressed, dysthymic, a General Anxiety Disorder (GAD) sufferer, and ADD for many years. Meditation has proven over time to offer the best relief of anything any doctor, caretaker, therapist, or anything anyone else has provided or suggested. …

It is vital now. How it happens matters. About search from the notebook of Adam Gordon, CEO, Plumb.one. The web and digital tech today The web is at least 5.7 billion pages already and, depending on who you ask, every day there are more; between 25,000 and 721,000. About 56 million pages. Give or take. Much…

After so many years, why can’t we get it right? — SERP is an acronym for Search Engine Results Page. When you search for something, the resulting list of links shown is known as a SERP, and there is a lot of jockeying done to get placed high on those pages. Search Today As all of us here are, more than likely, long…

American Politics, Abortion, and Why to Have Hope — There is little disagreement that the idea that the world today is a pretty screwed-up place. Very anxiety-filled. Loss of hope about the future. …

A story way beyond us — Author’s Note For this essay I refer to God with the English objective pronouns: they and them (and no, not capitalized). Until someone can convince me that God has a gender or anything else we use to describe ourselves, it’s as close as I think we can get in English. My…

Maybe we don’t have to, maybe there’s a better way — The state we get in when we meditate The not-quite-sleep state Or the mostly sleep state Or, perhaps, even the sleep state (presuming that mediation-sleep is different than sleep-sleep, which is my experience) We/some call it unconsciousness or semi-consciousness I don’t think so I think it’s a lie our egos…

Debunking one of internet marketing’s most pervasive myths — It’s been a truism on the web for millions of years of internet-time. “Content is king.” It’s nonsense. Don’t believe a word of it. Context rules all. Content derives a large part of its meaning from its context, so if you control the context, you can have an outsized effect…